SuperApps are the next evolution of communication technology and have been widely popular in Asia, Africa, and South America. A SuperApp is essentially an all-in-one solution to mobile application design that addresses all the needs a user could have in one place. The goal of the SuperApp is to provide a platform with multiple services accessible to users in a streamlined environment for daily use. In Europe and North America, SuperApps face many barriers before they can be commercialized.

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